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Vicky Beercock

Creative Brand Communications and Marketing Leader | Driving Cultural Relevance & Meaningful Impact | Collaborations

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🛹 Depop Drops into Tony Hawk’s Pro Skater 3+4: Style Meets Skate Culture

Skateboarding’s fashion legacy has long outlived the half-pipe - and with the relaunch of Tony Hawk’s Pro Skater 3+4, Depop is rolling in with a collaboration that threads style directly into gameplay.

This partnership blends nostalgic skate energy with the next generation of style-led resale. As part of the tie-in, Depop users can explore curated “get the look” collections inspired by real skaters including Riley Hawk, Nora Vasconcellos, Sammy Montano, Henri Yoro, and Sierra Prescott - a nod to skateboarding’s deep influence on youth fashion.

🧢 What’s in the drop?

  • Exclusive in-app style edits from featured skaters

  • A collab storefront with graffiti icon Neckface

  • Depop-branded gear available for in-game character customisation, including a bespoke skate deck

  • Brand placement across select classic skate maps

By embedding a fashion resale platform into the DNA of a beloved gaming title, Depop and Activision Blizzard are tapping into two powerful communities: nostalgic gamers and trend-setting Gen Z style lovers.

đź’ˇ Why it matters for brands
This is more than merch - it’s a signal of where digital culture is headed. Fashion, gaming, and resale are converging in ways that feel both native and credible. For platforms like Depop, it’s an opportunity to meet audiences where they are - controllers in hand, ready to express identity not just in real life, but on-screen too.

🎮 Tony Hawk’s Pro Skater 3+4 is out now. Whether you're popping ollies or just browsing the latest fits, this drop hits all the right notes.

Monday 07.14.25
Posted by Vicky Beercock
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